Ritesh Deshmukh Says Movie Promotion Is Tough Ritesh Deshmukh |
Bollywood actor Ritesh Deshmukh, who has left no stone unturned for his latest flick with ‘Aladin’, says that promotion is a tedious job.
"I think working on films is far easier than promoting them. Same questions (by the media) and same answers (from me)," Riteish posted on micro-blogging site Twitter.
Ritesh is enacting the title role in the movie, which is the modern version of the fantasy story from Arabian Nights that also features Amitabh Bachchan and Sri Lankan beauty Jacqueline Fernandes.
Even Amitabh is in awe of the large scale on which movies are promoted nowadays.
"Promotions of films has now become an art, an exercise in management, a test of patience and an ability to be able to answer the same questions in and out with the same intensity and conviction that you may have expressed in the previous interview," he recently posted on his blog www.bigb.bigadda.com.
Sujoy Ghosh – directed Aladin has graced the silver screens today.